How much does a Times Square billboard cost?
A personal slot on the 1560 Broadway LED screen starts at $160. That's a 15-second video that plays once an hour, every hour, for a full 24 hours. Business spots start at $500. No accounts, no contracts, no sales calls.
Personal moments, priced by plays per hour
For birthdays, proposals, and celebrations. More plays per hour means your moment comes back around more often through the day.
Your 15-second video plays once an hour, every hour, for 24 hours.
Your 15-second video plays twice an hour, back to back, every hour for 24 hours.
Your 15-second video plays three times an hour, every hour for 24 hours — not guaranteed back to back.
Brands and businesses, priced by clip length
Required for any brand, product, logo, or QR-code content. Each spot plays once an hour, every hour, for a full 24 hours.
A 15-second video on the Times Square screen, playing once an hour, every hour, for 24 hours. Brand, product, or promo welcome.
A 30-second video, once an hour, every hour, for 24 hours. Double the airtime to tell more of your story.
A full 60-second video, once an hour, every hour, for 24 hours. Maximum airtime for your brand.
Optional add-ons
The only other charge is a $100 rush fee, added automatically at checkout when your date is within 3 days. The price you pick is the price you pay.
Pricing questions
How much does it cost to put a photo or video on a Times Square billboard?
Personal slots start at $160 for a 15-second video that plays once an hour, every hour, for a full 24 hours. Business spots start at $500. There are no accounts, contracts, or sales calls.
Why is it only $160 when Times Square billboards usually cost thousands?
Traditional billboard buys are sold by the week through agencies with media kits and minimums. We sell a single 15-second slot on the 1560 Broadway LED screen directly, so you pay for exactly the airtime you use and nothing else.
Are there any hidden fees?
No. The price you pick is the price you pay. The only extras are optional add-ons you choose yourself, and a $100 rush fee that is shown at checkout when your date is within 3 days.
What is the difference between personal and business pricing?
Personal pricing is by plays per hour, starting at $160 for one play an hour all day. Business pricing is by clip length, starting at $500 for a 15-second spot, and is required for any brand, product, logo, or QR-code content.